Brand Identity for Palate
Organic transactions increased
Organic conversion rate improved
Increase new users from organic traffic
Palate Desserts’ logo prominently features a cloud as its central graphic element. This cloud symbolizes the ethereal, light, and airy nature of the desserts that the brand is renowned for. It encapsulates the essence of heavenly, delectable treats that leave customers craving for more.
The brand utilizes a clean and contemporary sans-serif font for its visual identity. This choice in typography aligns with Palate’s modern and sophisticated image, reinforcing its commitment to delivering desserts that are both elegant and delicious.
A soft and inviting shade of blue is the primary color in Palate Desserts’ visual identity. This serene blue hue is carefully chosen to convey the brand’s dedication to using only the purest and most natural ingredients in their dessert creations. It invokes a sense of trust and purity, assuring customers of the brand’s quality.
STRENGTH IN NUMBERS
Since partnering with Blupixel, Palete has witnessed a significant surge in organic search traffic to their website, resulting in higher conversion rates and increased contact form submissions. By relying on our expertise and insights, Palete has been able to optimize their marketing spend and generate exceptional results. The outcomes of our partnership include:
Esteemed digital marketing solutions
As part of our partnership, Palete has the advantage of having a dedicated Blupixel account manager who serves as the primary point of contact, working closely with our team of experts to ensure that the partnership yields the desired outcomes. Palete has expressed their satisfaction with our collaboration, saying,
“Blupixel has become an extension of our marketing team. They provide us with a robust digital strategy that we wouldn’t have been able to achieve without their support. Our marketing team is small, but with Bupixel, we can accomplish so much more.”
Increase in Footfall
Increase in website sessions
Increase in online delivery orders